Think you know what to buy for that cousin that you haven’t talked to for a few years around the holidays?
When it comes to the guys, the most returned gifts are dress shirts and athletic apparel. The least returned gifts for men are ties, wallets, and anti-aging skincare.
When it comes to the ladies, the least returned gifts for women are watches, fine jewelry (necklaces and pendants, in particular) and anti-aging skincare.
Perhaps the most surprising stat GiftNow uncovered is that men are actually the pickiest when it comes to gifts, with only 37% accepting items as-is, compared to 48% of women who keep the items they receive. If all else fails, you can always rely on gift cards to get the job done.